Horror – describes a film genre which aims to frighten the audience. This is linked to my study as the film I am using is from the horror genre; also I am investigating how Sweeney Todd has reinvented this genre and therefore need to research other horror films.
Genre – a category of media products classed as being similar in form and type. Genre plays a key role in my study as I am investigating how Sweeney Todd has reinvented the horror genre. I will need to research the key concepts of the horror genre and see how Sweeney Todd has changed these to make the film unique and different.
Director – the individual responsible for the overall creation of a film, including the mise en scéne and the structuring of individual shots, and with artistic control over the film’s final appearance, including the way in which it is edited and constructed. The director is also very important to my study as his previous films, including Sweeney Todd, have also changed the normal conventions of horror films, e.g. corpse bride where he has made a horror cartoon, making the film suitable for children whereas normal horror films would not be seen by children at all.
Celebrity – an individual who has become the focus of media attention and is therefore widely known and recognised by the public. Johnny Depp starts in Sweeney Todd. He is a well known actor and has starred in many films and in different types of films, e.g. children’s films, action films, horror films, etc. Sweeney Todd was disliked by quite a few people, however due to the fact that it was starring Johnny Depp it drew them in to watching it.
Audience – the groups or individuals targeted by producers as the intended consumers of media texts. Owing the wide availability of media texts, the actual viewers, readers or listeners may not be those originally targeted. Sweeney Todd has a wide audience profile. It is targeted at Johnny Depp fans, people who enjoy musicals, and people who enjoy horror or slasher films. There was quite a bit of discussion on this topic as the film’s rating varied for different countries and people who were not supposed to see the film had been to see it e.g. 14 year olds, also some people said the rating was not including the large number of Johnny Depp fans which are girls aged roughly 14-16. This would mean that a wide section of the audience has been eliminated.
Musical – a film genre that incorporates songs as part of the film’s narrative. Sweeney Todd is a horror musical; therefore I can research how musicals help tell the story.
Propp – a Russian formalist writer and folklorist who analysed the structure of folk stories in his work ‘The Morphology of the Folktale’ (1958).
Narrative Theory – a type of thinking that seeks to explain narrative structures and their relationship to wider cultural and genre-related factors.
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